The editing process is essential to good writing. But many entrepreneurs skip editing altogether. They’re either pressed for time to get that email sent, or blog published quickly, or—I hope this isn’t you—they’re just plain lazy! Why editing is vital– Simply put, it’s less than impressive to receive written material only to find it riddled…
Google analytics. Let’s face it; most people dig around in there for a little bit, get lost and come out again. Not only is it a confusing mix of graphs, charts and unfamiliar language, but it only tells you WHAT is happening. Whereas what you really want to know is, “WHY is that happening?”. It’s…
What is a sales funnel? Sales funnels aren’t as intimidating as they sound and trust me if you haven’t already got a sales funnel. You need one. Regardless if you are a start-up or an age-old business, a sales funnel equals survival. Why? Marketing is about building trusted relationships with your clients. Simply asking people…
When was the last time you reviewed the marketing message on your website? More importantly, when was the last time you reviewed your website through the eyes of your customer? If there is one thing you do today to improve your marketing results, this is it. Website viewers are busy; with so many things competing…
Are you concerned about wasting time and money on marketing that doesn’t work? Do you know what works and what doesn’t? Do you find it difficult to know what to say, and how to say it? Are your sales unpredictable? Your simple 5 step marketing plan is the key to the growth you are looking…
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These 11 questions will give you the focus you need:
No thanks, I’ll let my competition get ahead instead
